The fresh market11/30/2023 The Fresh Market also sells three times the variety of produce compared to other grocery stores. The Fresh Market claims it can get products from farm to store in as little as 14 days. "Rather than having fruit picked just before it is fully ripe and then shipped on a boat, we will pay the extra freight cost to have the fruit flown in, so it is in our stores in the shortest amount of time after harvest," said Dennis Payne, The Fresh Market’s senior category manager of produce retail. Approximately 70% of its assortment is fresh food compared with the average food retailer whose assortment is 35% fresh. This allows The Fresh Market to locate its stores closer to the high income consumers, with a household income of $75,000+ it targets that may live in high density areas.Ĥ. The Fresh Market as the name suggests differentiates itself with its fresh food offering. ft The Fresh Market is significantly smaller than traditional supermarkets that are typically 60,000 sq. This positive trend continued in 2021 with The Fresh Market’s sales up 9.4% in the first 13 weeks of 2021 to reach $489.5 million.ģ. With an average store size of 21,000 sq. This is reflected in The Fresh Market’s sales surging, up 24% in 2020 to reach $1.89 billion. To help refinance this debt as well as allow its private equity owners to cash out The Fresh Market went public last year.Ģ. The Fresh Market has benefited from the COVID-19 pandemic forcing consumers to eat more at home. The transaction saddled The Fresh Market with nearly a billion dollars in debt. If you are curious about The Fresh Market and want to learn why it was voted America’s Best supermarket by USA Today then consider these six factors.ġ. The Fresh Market first became a public company in 2010 but it was taken private by Apollo Global Management in 2016 for $1.4 billion. Finding a way to standout is not an easy task but The Fresh Market has carved out its own niche with a hyper focus on fresh foods and a level of customer service that keeps customers coming back for more. From delivery platforms like Instacart to Amazon to traditional supermarkets the grocery industry has never been more crowded or competitive. In addition, shoppers can find many other items available here, including candy, bulk items, prepared foods, various gifts, flowers, and much more.It seems as if everyone wants a piece of the food business. Featuring beans from all over, the Fresh Market provides 30 different choices of coffee beans. This shop also offers a wide variety of coffee beans. The Fresh Market takes measures to ensure that food is kept to maximum freshness by ditching inferior ways of packaging (such as keeping meats and seafood in foam and plastic) and placing meats, fish, and poultry behind refrigerated glass. Not only does the Fresh Market offer typical grocery needs, but it also provides customers with rare and unique items from around the globe.Īs one may guess, this store prides itself on the freshness of the items available. This great market sets itself apart from competition by offering an array of gourmet selections. The Fresh Market is not your average grocery store. (843) 235-3467 Whether you are stopping in to shop for groceries for your vacation, picking up an already-made dinner, or searching for the perfect bouquet, the Fresh Market in Pawleys Island will take care of all of your everyday needs.11421-A Ocean Highway, Pawleys Island, South Carolina,
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